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Welcome to the Arnold Gym Management Blog

If you have an account with on Arnold (whether on our free or paid plans), please subscribe so you can be kept up to date with the latest news of the best value for money Martial Arts CRM on the planet!

We'll be using this blog to post summaries of updates and also to showcase some of the features which make Arnold so easy to use in making sure your martial arts dojo, dance academy, yoga
studio or small gym runs as efficiently as possible!

Feedback and suggestions of new features are always welcome!

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New Chart - Accounts Created Over Time

As a gym owner, have you ever had a suspicion that most of your new members came in summer? And that winter was a really hard time to gain new members? Well one of our clients did and wanted a report to confirm. So, we obliged! Here is their chart of accounts created month by month: What do you notice? They were right! You can see a definite spike in February and a huge lull in June, which confirms that for a gym in the southern hemisphere, most people don't like joining gyms in winter! If you're a client of Arnold Gym Management, and want a custom chart designed, please log a support ticket and we'll get back to with our thoughts!

Ensure your marketing is working with Arnold's Power Marketing section

### Why Tracking Your Advertising Spend Is Crucial for Success In today’s digital age, advertising drives business growth, but without tracking your spend, you’re operating in the dark. Knowing where your money goes and what it achieves is essential to turning a haphazard campaign into a strategic winner. Tracking isn’t just a nice-to-have—it’s the key to maximizing every dollar you invest. First, tracking your ad spend reveals your return on investment (ROI) and highlights what’s working. You can see if a big-budget social media ad is driving sales or just racking up likes, while a smaller search ad quietly delivers results. This data lets you cut waste, shift funds to high performers, and refine your approach—plus, it uncovers audience insights, showing you who’s engaging and how to better target them. Lastly, monitoring your spend keeps you adaptable in a fast-changing landscape. Markets shift, platforms evolve, and campaigns that once worked can falter. By keeping an eye on th...

🎂 Birthday Report

One of our Partners came up with a really good suggestion the other day ... 🎂 He said - do you know when you get SMSs from businesses saying things like: Hi, it's your birthday ... and for being a member of our rewards club, we're offering you this free gift for, just for you, and just today on your birthday " It would be really cool if we could do that in Arnold too, he finished. Well, you ask and we deliver. Now when you log on to the system we will automatically check for any of your members who have a birthday today. And from there you send them an email (see a previous blog post on creating templates) offering them any gift you like! Enjoy!

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